Gather friends and family to navigate through your portfolio and watch how they proceed through your content. If you have interactive pieces, make sure everything works as intended. In such a competitive marketplace, you may also want to tailor your portfolio to the employer or client, but don’t let that obscure the inimitability you offer! 7. Even how you organize your portfolio will give the interviewer an idea of how you express yourself. Teams want to know how you might fit into the company culture. Once you spend some time in a role and discover what you like, then you can reconfigure your portfolio to reflect your interests and expertise.Īny way you can show a little bit of who you are in your portfolio will go a long way. What if you’re unsure about what type of work you want to do? Or perhaps you’re open to multiple types of opportunities ? In that case, you may want to display a variety of media in your portfolio. SHOW THE KIND OF WORK YOU WANT TO DOįirst and foremost, you should organize your best work front and cent re, but make sure that i f you want to do UX/UI, for example, don’t show off your best fantasy book covers. Since d esign is about solving problems, w hat problems did you solve with each piece? How do the colours, type, imagery, layout and format support and contribute to the core message or idea? 5. SHOWCASE YOUR PROBLEM-SOLVINGĮverything you showcase should be meaningful. The last thing you want to happen is to be stuck in an interview with nothing to show. If you are more focused on web design or UX/UI, you may want to take screenshots and compile them in a backup multimedia presentation or even printouts. This way interviewers can pick it up, look at it, and talk about it. You may want to bring real-world items if you are focused on packaging design. This way if you are stuck without wi – fi, you won’t break a sweat as you load up your PDF portfolio on screen. An employer may only have thirty minutes to glance through portfolios until their next meeting so be sure to keep your graphic design portfolio efficient.Īlthough the popular graphic design portfolio template today is a website, you may want to consider backup formats. In the professional world of deadlines, you may not always have the luxury of time to focus too much on process. However, you may want to make your process a secondary message in your portfolio. SHOWCASE YOUR PROCESSīy showcasing your process, more than just the final output, you can give a quick sense of how you approached the challenges of a project and found a solution. Don’t add anything that may detract from the pieces you’re trying to show off. “Because you’re a graphic designer, it has to look good!” Rod says, but, he cautions, “don’t let the style drive the function, let the content drive the function.”Īlthough aesthetics are definitely important in a graphic design portfolio, i t is also key to show that you understand how to communicate well and understand the pieces of the puzzle to work together in a unified creation.īe sure to keep in mind what is most important. It is a competitive marketplace, so b e ruthless about what you include and make sure your material looks professional. The best work will always stand out, and as in any field, you want to impress! You are only as good as your worst piec e. ONLY INCLUDE THE BEST IN YOUR GRAPHIC DESIGN PORTFOLIO Bearing that in mind, here are a few further tips to help build a great graphic design portfolio:ġ. Recognizing how valuable people’s time is, and how short their attention spans might be, this makes perfect sense. “It is really at the heart of marketing and graphic design: get the message across clearly, effectively, and quickly.” “The focus is always to put your best foot forward and put forward what you want to do,” Rod says about building the perfect graphic design portfolio. With his twenty-year career in graphic design, Rod Kovacs, lead instructor at InFocus Film School ’s Graphic & Digital Design Program, knows a few things about how to make your graphic design portfolio stand out. No matter how much of a Photoshop pro you may be, you need good pieces and you need to sell them as best you can to stand out against all of the high – calib re talent. Often, it is the first introduction to a potential client or employer and can reveal the designer’s personality, skillset, and creative eye. A graphic design portfolio is crucial in landing you a job and getting new clients? Check out these tips!Įvery aspiring and working graphic designer needs a stellar graphic design portfolio to showcase what he or she can bring to the table.
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